Anyone who’s used some sort of traffic analytics knows how high bounce rates are on the web, but what’s interesting here is that the longer someone stays on a website, the more likely they are to stick around – and that the behavior fits a standard statistical model.
How Long Do Users Stay on Web Pages?
Users often leave Web pages in 10-20 seconds, but pages with a clear value proposition can hold people’s attention for much longer because visit-durations follow a negative Weibull distribution.